Using Google Analytics to track pdf files

Many webmasters use Google Analytics, but if you are like me, you would like to know how many people download certain pdf files. This answer is applicable to the latest version of Analytics.

Your normal code will look like this,

< script type="text/javascript" > (spaces added)
 var _gaq = _gaq []; _gaq.push(['_setAccount', 'UA-XXXXXXXX-X']);
_gaq.push(['_trackPageview']); (function() { var ga = document.createElement('script'); ga.type = 'text/javascript'; ga.async = true; ga.src = ('https:' == document.location.protocol ? 'https://ssl' : 'http://www') + '.google-analytics.com/ga.js'; var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(ga, s); })(); < /script >

This should always be but just above the < /head > (spaces added)

On the page with the link to the pdf put this in the main body text,

< a  href="yourlink/20-297.pdf" onclick="javascript: _gaq.push(['_trackPageview','yourlink/20-297.pdf'])"target="_blank">Download as a pdf file< /a > (spaces added)

When you access your Google account you will start to see the page info after 24 hours.

Drachsi

Using visualisations to buiild an infographic

Visitors and customers expect more from a modern website. You may have a wide range of data or text which can be turned into an infographic using a free tool hosted by IBM. The link to get you started is at Infographics, have fun, let me know if you use this solution on your website.

Drachsi

With Google Caffeine, you need to update more often

Today, Google announced the launch of Caffeine, a new web indexing system. To quote from the information received,
"With Caffeine, we analyze the web in small portions and update our search index on a continuous basis, globally. As we find new pages, or new information on existing pages, we can add these straight to the index. That means you can find fresher information than ever before — no matter when or where it was published."

To see how Caffeine looks, here is the Google diagram.


To maximise your Page Ranking and to ensure your Website, Blog, Forum posts are found, you must update often. For more information please visit the Google Blog at http://googlewebmastercentral.blogspot.com/

Drachsi

How to find out if you are being talked about

I use the pseudonym Drachsi, the reasons are listed at Drachsi. One of the problems is how to locate sites that find your comments and views interesting. There is a way which I found very useful. It's free, simple to use and very effective. SocialMention  The other well known alert service is provided by Google Alerts.

Hope it helps

Drachsi

Using a Feedback Widget to help your visitors

A simple method to help customers and visitors ask questions, make comments or send a private email is to use a Feedback Widget. You can see the version I have integrated into this Blog, this can also be used on normal websites.

This creates a better visitor experience and shows you are interested in them. Here is how the ideas and comments looked when posted by the feedback widget. Community-powered support for Europe This is using the free BTTradespace service.

A resource for all Blog owners

Building a Global Internet Brand is mainly for large companies, but that should not stop you from building your very own infrastructure. If you own one or more Blogs, a great resource for adding your Blog information can be located at http://www.postrank.com/  First step is to add your Blog url, when this has been indexed, you can then claim it as your Blog, and add the Meta code supplied. Just another small step to building your internet brand. Here is another great resource Link exchanges Linkorado is a link exchange directory where you can find websites related to your site and request link exchanges



Regards

Drachsi

Using PDF files, can increase Page Ranking

Most people are familiar with pdf files, and many programs are capable of turning an existing document into a .pdf version. A number of different readers, like the ubiquitous Adobe Reader and Foxit Reader are available. There is a current security issue with pdf files that could run executable code. So always be careful which file you read. A fix maybe available soon, so always get the latest versions. What I like about a pdf file is that it is cross platform and widely accepted as the standard for Internet documents. Whilst .pdf is open source, the very basic root coding is still managed by Adobe. For more information on the security issue check out The Register

For my customers, I like to convert any existing document, and turn it into a useful pdf document, that is easily index by Search Engines. This is just another part of SEO work. Setting the correct Metadata in a pdf ensures it is indexed correctly, and increases your overall Page Ranking. Sound, video, interactive forms can be included